Presented by HiP and Synthio
So you purchased data… but now what? Acquiring the right data is a challenge, especially if it’s not standardized and normalized at the point of purchase. Not to mention, even with quality data, you need to execute successful campaigns and turn engagement into outcomes.
Watch our on-demand webinar with Synthio and HiP B2B entitled, “The Dirty on Data Cleansing: The Importance of Clean Data from Acquisition to Execution.”
In this webinar, you will learn:
- Where and how data companies get their contact data, and how this affects the data you purchase
- The necessary steps to achieve and maintain a pristine database
- Measures to maintain sender reputation when working with purchased data
- How to utilize user behavior and engagement data to execute smarter campaigns