GDPR Opt-In quick guide Ipad.png

One of the most pressing aspects of the General Data Protection Regulation (GDPR) is the requirement to secure opt-in consent from data subjects before sending them any type of marketing communications.

According to industry statistics, permissioning pass success (a.k.a. the rate of successful opt-ins) ranges from 10 to 50%.

It’s imperative for organisations to gather explicit permission from their E.U.database via permission-passing campaigns before the GDPR takes effect on May 25, 2018.

Download our quick guide for 8 steps to permission-passing campaigns.

Download the Quick Guide